Scandinavia’s largest airline has ruffled many feathers with an overtly multiculturalist ad claiming that all of Scandinavian culture was “copied”.
SAS, the pan-Scandinavian airline, has landed in hot water over its new commercial and is being accused of peddling multiculturalist propaganda. Following the debacle, SAS deleted the contentious ad from YouTube.
In the ad, published on Monday night and widely shared and commented on social media, the airline stated that there was no such thing as Scandinavian culture and that all cultural expressions and innovations associated with Scandinavia, from Swedish meatballs to Norwegian paper clips, actually come from outside.
“We’re no better than our Viking ancestors”, a black man representing today’s Scandinavia claims in the ad. “We take everything we like on our trips abroad, adjust it a little bit, and voila”, the narrator continues.
The ad culminates in an unapologetic globalist, pro-immigration tirade.
“Scandinavia was brought here piece by piece by everyday people. We found the best of our home away from home”, the ad concludes.
Tweet: “The ad where SAS show their deep contempt for the Nordic countries, our peoples and traditions. We exist!”
While this is hardly the first time a major company has tried to ram a message down consumers’ throats SAS’s attempt flopped bitterly. Amid a downpour of criticism and an abysmal like/dislike ratio, the company quietly deleted the ad…